Saturday, January 15, 2011

Year of the COMEBACK!

With just two weeks in, 2011 will answer a lot of business questions for many of us. There is economic energy out there across America. The best thing about any challenges we face is that they are front and center. We have been with them for about two years.

Housing and employment are still in struggle mode. Steel, beef, pork, and gasoline are increasing in cost; and inflation is opening its eyelids...

But the car business is breathing with both lungs again. The Detroit Auto Show, where the cars are the stars, is seeing a renaissance of energy with awesome products that consumers want at $3.25 a gallon. Ford is leading the way with technology and with quality. Pictured is the new 2012 Escape. Detroit is less dead now and much more competitive.

Because as Detroit goes, so does our country.

Credit for small business, although tight, is available. Things are getting better. But be prepared to budget what you have in this New Normal. Gas will continue to creep up at the pumps. My guess is $3.35 or so before it slowly goes back under three bucks. There is no way gas will be four and five dollars; OPEC and most economists know the real reason why we were pushed off the financial cliff in September 2008. At four dollars a gallon, people stopped buying EVERYTHING but the essentials and confidence vanished.

This consumer behavior affects everything we do and everything we buy. No one blows $80 bucks on dinner today unless it is a celebration. We ALL clip coupons. We know what the Dollar Tree is and we want generic at the drug store.

So this indeed will be an interesting year. Everything is LOCAL. Take advantage of it. We need to know what you do and how we can help you succeed. Lots of energy goes on right on your block. And it is very simple. I help you, and you help me, and 2011 will indeed be, as my friend Brian Woomer coined, THE YEAR OF THE COMEBACK!