Monday, February 2, 2009
2-2-09 Apex, NC... The key to getting the economy rolling again in the right direction is to get the Consumer Confidence Index back up. Currently it is 37; a year ago it was in the 80's... we have to fix that. I am no economist, but as a sales expert I can honestly say that no one cuts, scrimps, saves, or eliminates their way out of recession. You must GROW your way out. You must spend your way out. Just the strategy of buying what you need will help jump start the economy. People are holding back, waiting to get laid off. This is a terrible mindset. Remember this... SALES drive the global economy. Sales define capitalism.